Pest control growth intelligence
What we have learned running search and ad campaigns for Australian pest control operators. What a booked treatment costs to win, which channels carry the seasonal peak, and where budgets quietly leak.
Pest control library
Australian pest control operators spend $1,500 to $10,000 a month on ads. What that buys, what a lead…
Cost per click, cost per lead and return on ad spend from live Australian pest control accounts, plus…
Built for operators
Four things decide whether a pest control company gets called. We work on all four, and we report on each of them separately.
Most pest control work is booked from the map, not the blue links. Google Business Profile, service areas and review velocity come first.
Demand spikes when the auction gets expensive. Budgets and bids are set for the peak, not the average.
Calls and forms tied back to the search that produced them, so spend follows what books jobs rather than what looks busy.
Written around the actual pest pressure and housing stock in each area. Cloned suburb pages compete with each other and rank for nothing.
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